Expert Tax and Business Advisory Services
Overview
P+P Schleifer, a tax consultancy firm, faced significant challenges in recruiting qualified talent in a highly competitive market. Traditional recruitment methods were no longer sufficient to attract high-caliber candidates, necessitating the adoption of innovative strategies to appeal to and engage potential applicants.
Our Challenge & Approach
The primary challenge was to stand out in a saturated market and attract skilled professionals to the firm. The traditional approaches had become ineffective, and there was a clear need to showcase the company's culture and the benefits of working in tax consultancy in a more engaging and contemporary way.
To address these recruitment challenges, we developed a new branding and targeted recruiting campaign centered around video content:
We mak an impact through our work
The social recruiting campaign proved highly effective in attracting qualified talent to P+P Schleifer
Two New Hires in Eight Weeks: Directly attributed to the campaign, these hires helped alleviate the firm's staffing shortages.
The campaign led to an increase in the number of qualified candidates applying, as compared to previous recruitment efforts.
Improved perception as an employer of choice, evidenced by an increase in engagement on the career pages of the firm’s website.